In
one of my previous lives, I was responsible for a supply chain where
most of the suppliers were in Asia, supplying our European factories
and distribution centres by sea.
Historically our service was poor and our inventory was overflowing
everywhere. Our Chinese or Thai suppliers only accepted monthly orders,
and imposed at least 2 months of firm orders on their production plan –
our replenishment lead times were around 18 weeks including transport.
Our national sales organizations throughout Europe provided very
optimistic monthly forecasts – hoping that this would allow them to
have stock…
We carried out a very ambitious lead-time reduction project, which
enabled us to reduce lead time from 18 weeks to 7-8 weeks in just a few
months, reduce inventory by more than 30% and increase the service
level from 90% to 97%. The main ingredients of this success were:
- A pragmatic forecasting discipline led by a European team to project the most relevant demand ranges to expect from the markets.
- The involvement of our Asian suppliers into an end to end
planning and execution loop based on pull flow principles, which
enabled us to implement a wk+1 shipment call-off from Asia
But the most important thing was to bring stability to our Asian
suppliers, who criticized us for constantly changing our volumes, in
large proportions – and they were absolutely right.
What is the difference between MRP and DDRMP?
To
understand the difference between MRP and DDMRP, we must understand the
difference between a push vs a pull system. A push system starts
production to anticipate the future demand, while a pull system
starts production to react to the current demand. MRP is a push system
in the sense that it starts production based on forecasting. DDMRP is a
pull methodology to plan inventories and materials based on current
demand.
Issues with an MRP System
Initially our operating logic was strictly MRP compliant.
During one of our project meetings, the planner in charge of one of the
product lines, asked, "Why not make a forecast on the components we buy
in Asia, instead of passing on the net requirements calculation from
our ERP?"
"Wretch," I replied, "Only the independent demand has to be forecasted,
the dependent demand should be computed from the bills of material."
Orlicky taught us that in the 70s!
On reflection, our planner was not entirely wrong, and we ended up
inserting in our system an MPS at the level purchased items from Asia,
to decouple and stabilize the supply plan. Without this decoupling, we
would never have succeeded!
Over the years, the advent of technology has led us to interconnect
everything in our supply chains. The MRP engine in our ERPs instantly
reflects any changes along the BOMs, our EDI connections or cloud
platforms transmit these signals to our partners, and we often live
under the illusion that everything can and should be synchronized, but
why?
Demand Driven Approach
The
integration of long chains of dependencies induces the amplification of
the slightest variation along the chain, the infamous “bullwhip effect”
phenomenon.
The Demand Driven methodology, and in particular DDMRP, puts at the
heart of the system the creation of decoupling points to absorb
variability, reduce lead times and reduce overall capital investment.
The insertion of these decoupling points absorbs the signal distortions
resulting from forecast errors, and only reacts to demand from actual
consumption.
At the time, we opted for the implementation of a multilevel MPS, fed
by dependent and independent requirements, which was technically
complex to implement in our ERP. We did not yet know about DDMRP
buffers that simply, naturally and visually integrate all these
features!
If you are interested in learning more about our Demand Driven Supply Chain Software solutions feel free to contact us and see how DDMRP can improve your supply chain.
Get in Touch
For more information, contact Colin Seftel.